Cookies determine whether you’ll earn a commission once a visitor takes action. The longer the cookie period the higher your chances of earning something from a sale. So you should always consider an affiliate program’s cookie duration before joining as you’re never sure when your visitor will take action.
Available Affiliate Marketing Tools
As an affiliate marketer, you want your program to support your business with proper marketing tools and strategies that will help grasp the attention of visitors. Serious Christian affiliate programs design tools such as banner ads, landing pages and affiliate buttons based on the nature of your audience to help you stand the best chance at getting leads and sales.
Affiliate Program Manager
An affiliate manager guides you through an affiliate program by helping you maneuver the program. They advise you on the ideal affiliate marketing products and services to promote on your platform. They also help you negotiate better commissions once your lead and conversion numbers improve, in addition to advising you on the right marketing tools to employ on your platform.
Payment Frequency
If you’re established in the industry, perhaps when you get paid may not affect your business that much. However, If you’re just starting out and your business needs cash to sustain itself, then how fast your program releases your earned commissions is crucial. You’ll need a steady flow of income to scale up your business, and keep up with your competition. So joining an affiliate program that takes forever to release your earnings can hurt you.
Available Payout Methods
There’s really no point in promoting an affiliate program that can’t pay you. It’s easy to forget that not all programs have payment methods that suit you. Some may have a payment method that’s not convenient for you, or the fees related to that method are unreasonable. Most affiliate programs pay either via bank transfer, check or PayPal, but other options like Skrill, Payoneer, wire transfer and Dwolla seem to work just fine for some people.
